A closer look at the brands of SS/21
Summer is approaching rather quickly this year, so it’s safe to assume that our coats, pants, and sweaters will most likely be in the back of our closets sooner that we think. With the heat approaching, our wardrobe will evolve along with the weather.
According to many trend forecasts, we’re going to see an influx of bold patterns, mesh, crochet and knit-wear, and the list goes on. But there are a number of brands that serve these looks best of all. So let’s take a closer look at these boutiques, that are destined to dominate your Instagram feeds and Pinterest boards, if they aren’t already!
Cool is a construct
Handmade ethically in New York, Cool is a Construct was started by Chloe Neu, an FIT student ( :D ) , and the brand is definitely going to be taking over soon. Cool is a construct, has the coolest pants, tops, dresses, and bikinis. Speaking of bikinis, their 3 piece sets are sure to be a staple for summer.
Cool is a Construct does not only guaranteee an effortless, cool-girl look, but the brand also has a huge focus on sustainability. Pieces are made to order using deadstock and custom textiles, addressing the problem of wastefulness in the fashion industry. The brand ensures ethical pay for garment workers and a limited environmental impact, which makes their items worth their price.
Ruve
Ruve is definitely the place to get your closet essentials, but the store also has a great selection of statement pieces that are sure to make you stand out in a crowd. While being sustainable and affordable, Ruve offers a great selection of tops, bottoms, dresses, and accessories that you’ll want to wear out (covid permitting) within the next couple of months.
Ruve offers a selection of items that are incredibly unique. The brand is talented at creating closet essentials and staples, while still making each piece identifiable.
Beginning Boutique
Whether you’re looking for something bold or basic, Beginning Boutique has what you’re looking for. The brand has a strong commitment to body positivity, including sizes up to 16 in their line. From swimwear to dresses, beginning boutique has the cutest selection of pieces you’ll want to wear.
The brand is affordable, and versatile. With a wide range of different articles of clothing, you can easily grab staple pieces and style them accordingly. The brand promotes inclusivity, catering to people of all sizes, looks, and styles.
Paloma Wool
Paloma Wool is a size inclusive, ethical, and sustainable brand that caters to everyone in any area of fashion. With pieces you can’t find anywhere else, Paloma Wool specialises in giving you an effortless, fun, and chic look. You’ll definitely want to check out their tops and bottoms this year.
The brand does not only care about who wears the clothing, but who makes it as well. While committing to different sizes and looks, the environment is a priority for the brand as well. Also, each piece is perfect for the summer. While giving you that cool, refreshed look, Paloma Wool creates clothing for trendsetters, as well as for anyone who knows how to give new life to clothing.
House of Sunny
If you enjoy keeping up with fashion on different social media platforms, House of Sunny is probably already a household name for your feed. With such distinct pieces, House of Sunny is for sure going to be worn by your favorite style icons this summer. The psychedelic, youthful, and bright pieces that the brand releases are a breath of fresh air to most, and that’s what makes the brand perfect for this summer, and an essential for your closet this year.
House of Sunny has brought a new resurgence of nostalgia, and the 70s retro look cannot be missed in the brand’s clothing. House of Sunny does a fantastic job of emphasizing modernity and embracing tradition.
ASOS
From bikinis to shoes, ASOS has a huge selection of clothing that you can’t miss out on. You’ve probably seen some pieces from ASOS floating around on your Pinterest, Tik Tok, and Instagram feed, and the store definitely caters to all looks, styles, and sizes. ASOS has also made a statement that has “set an intensity target to reduce its greenhouse gas emissions from its own operations and supply chain by 2020”, According to GoodonYou
Vintage Jean Paul Gaultier
With Mesh being so popular right now, vintage Jean Paul Gaultier. is resurfacing very quickly. In Gaultier, you’ll definitely achieve your grunge and model-off duty aesthetic. Vintage JPG can range in many pieces, so from pants, to dresses, to tops, Vintage JPG is not only sustainable, but sure to give you a unique look.
What’s to love about these tops, is the uniqueness of each piece. JPG always brought innovation to the runway, all while combining different elements of art to create his own. With these tops, or tops that look like such, you are guaranteed to look stylish and edgy, as they are flattering on anyone.
I hope this guide helps you build your summer wardrobe! Keep in mind that fashion should be on your own terms: whatever you decide to wear, let it adorn you in a way that makes you feel most confident.